A great opportunity we had during the semester was to go to a store and come up with a store display. This was a great experience which allowed us to feel and see what visual merchandisers do on and every day basis. The store I went to was Hallmark. Our instructor chose the partner we would work with on the store display. One of the first things we had to do was to contact the owner of the store and arrange a time in which we would come in to create the display. Once we arrived in the store we talked to owner and were given a theme to work in. The theme was UK, since she had new UK merchandise and basketball season was near the corner. In the end the window display was well coordinated and our main colors were royal blue and white. This assignment was a great way for people to experience and get a feel of how much creativity and time it takes to come up with a store display.
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